Short and Sweet
By Michelle Lauer, Active Voice Communications Intern & Guest Blogger
Whether you’re blogging, updating social media pages or setting up your website, don’t be afraid to keep it short. Few people will take the time to read and absorb all that content you worked so hard on. Respect your audience’s time constraints, and provide valuable content — briefly.
About Michelle
Michelle Lauer is a senior at Arizona State University, majoring in journalism with an emphasis in public relations. In her junior year, Michelle served as a senator for the Walter Cronkite School of Journalism in the downtown campus student government and as a teacher’s assistant in an upper division statistics course. Michelle has also interned for the Arizona Democratic Party.